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This complete summary of the ideas from Ram Charan's book "Profitable Growth Is Everyone's Business" argues that, while breakthrough technologies and new business models get all the good press, often the combined effect of a number of smaller growth initiatives can be far greater. In his book, the author reveals that the key to making these small changes happen is to engage everyone in the organisation in the quest, rather than just the senior management....
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The must-read summary of Chris Zook and James Allen's book: "Profit from the Core: Growth Strategy in an Era of Turbulence".
This complete summary of the ideas from Chris Zook and James Allen's book "Profit from the Core" reveals the results of a study that was carried out to answer the question: "How do you grow a business profitably in a sustainable manner?". The analysis showed that companies which focus on their core business grow profits and...
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This complete summary of the ideas from Daniel Esty and Andrew Winston's book "Green to Gold" shows how the environment is no longer a fringe interest - it has now moved to center stage in terms of developing and executing a solid, sustainable business strategy. In their book, the authors explain how environmentalism is now an essential element of business strategy and companies are not acting because they are forced by law, but because there is actual...
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The must-read summary of Jay Conrad Levinson and Shel Horowitz's book: "Guerrilla Marketing Goes Green: Winning Strategies to Improve Your Profits and Your Planet".
This complete summary of the ideas from Jay Conrad Levinson and Shel Horowitz's book "Guerrilla Marketing Goes Green" shows how ethical marketing not only feels better but, in today's economy, it works better as well. In their book, the authors explain how green guerrilla marketing is...